Bahamas Goombay Summer, a 13-week festival in Nassau and Freeport was introduced in 1971 and had a 20 year run. It included folklore shows, art exhibitions, local entertainment, Junkanoo, fashion shows and other festive events.
The event emerged as a partnership between the Bahamas Hotel Association and Ministry of Tourism. It responded to several critiques that were dogging the destination at the time. Some critics believed the Bahamas as a destination was in decline, feeling as though the destination lacked culture and things to do.
It was one of the most successful promotional events, successfully boosting tourism arrivals after the 1970 recession.
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