Southern Rhodesia Philately: The Union Agencies (Bulawayo)

The Union Agencies was situated in the Rayan Buildings, Abercorn Street, Bulawayo. It was one of the biggest manufacturer’s agents and brokers in Southern Rhodesia during the 1930s. It represented dozens of big and “fashionable” companies such as champagne producer Heidsieck and cognac producer Martell etc.

The owner was Samuel Rabinovitz (b.1894). He was born in Romania but his family left when he was child for Rhodesia. He settled in  Bulawayo where he got a position of a successful businessman.

In 1935, Rabinovitz, as a board member of the Bulawayo Chamber of Commerce, was sent by the Southern Rhodesian government to India to find a market for Rhodesian tobacco. He succeeded in this task but also broadened his contacts with one of the most important Czechoslovak companies of that times – the Baťa Shoe Company. Rabinovitz (as Baťa´s representative in Bulawayo) found that Rhodesia was a prospective market for their shoes, which he imported from 1934. While the volume of trade increased, he even employed a Czech, Jan Kasperlík, to deal with Czechoslovak companies, and in 1937 travelled to Czechoslovakia to arrange closer cooperation with local manufacturers.

Probably during this visit S. Rabinovitz persuaded the Baťa Company´s president, Tomáš Baťa, to establish his own shoe production facility in Southern Rhodesia (to be realized later in 1939).

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