In 1967, the Hamilton Watch Company experienced over $900m in watch sales. The industry had expected that the post-war ‘babies’ would put demand on watches – originally expected to peak in the 1970s but which now peaked earlier.
In Spring 1968, the Hamilton Watch Company ran a sales promotional program where dealers and store sales personnel had the opportunity to win a number of prizes, including trips to the new Paradise Island Hotel. It was part of the merchandise plan to build upon the near-record outcomes of 1967, and to achieve $1 billion worth of sales for 1968.
Details
- Publisher: Transcolor Corporation, New York, NY
- Distributor:
- Printer: Koppel Color, Hawthorne, New Jersey, USA
- Process:
- Photographer:
- Year: 1968
- Series: 81200
| No. | Description | Earliest PMK Date |
|---|---|---|
| 81291 | Bahama Islands - Native Night Club |
References
- American Horologist and Jeweler 1968-02: Vol 35 Iss 2
