Transcolor Corporation was established as a graphic arts company by Winthrop P Moore in 1947.
Transcolor established a ‘transcolor’ process in which they reproduced four-colour postcards from any colour transparency at a third of the cost used by other four-colour processes at the time. The new products did not sacrifice quality or fidelity and allowed press runs of up to 20,000 cards.
By 1968-69, it appears the company no longer existed.
Postcards
Transcolor Corp appears to have only used Koppel Printing Co as the printers for their cards.
The address imprint and earliest recorded postmarks:
- Transcolor Corporation, 527 Lexington Ave., N.Y. 17, N.Y.
- Transcolor Corp., 527 Lexington Ave., N.Y. 17, N.Y. (1953)
- Printed by Transcolor Corp., New York 17, N.Y. (1955)
- Printed by Transcolor Corp., New York, N.Y. (1959)
- printed by Transcolor Corp. 10 E. 36 St., New York 16, N.Y.
- Transcolor Corp., 155 East 50th St., New York 22, N.Y. (1966)
Series
- 1500 Series
- 6200 Series
- 6200 Series (Type B)
- 6800 Series
- 12000 Series
- 19000 Series
- 20300 Series
- 22060 Series
- 24500 Series
- 26200 Series
- 28400 Series
- 30200 Series
- 30400 Series
- 30500 Series
- 31800 Series (T-300) – Type C
- 38200 Series
- 48700 Series (T-400)
- 52400 Series
- 81200 Series
References
- Advertising Age 1949-04-18: Vol 20 Iss 16 (1949)
- Advertising & Selling Volume 41, Issues 1-6 (1948)
- Advertising Requirements 1953-02: Vol 1 Iss 1 (1953)
- Advertising Requirements 1955-05: Vol 3 Iss 5 (1955)
- Display World Volume 52 (1948)
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Tide: The Magazine for Advertising Executives · Volume 22 (1947)